I read one of my favorite email newsletters when I scrolled to the bottom of the email and saw the beehiiv logo for the first time. I clicked it and immediately started tearing up. Beehiiv HubSpot Integration…
Being a permanent creator is tough. I’m frequently obtaining pitched various devices and services that don’t seem to be worth my time.
I think I was psychological since I invested the last six months checking out different e-mail and newsletter platforms to aid build my e-newsletter. And to be reasonable, there are some terrific alternatives for writing e-newsletters. But I couldn’t find one that made me offer a definite “yes”.
The concern with lots of existing e-newsletter systems is that they do not really feel creator-centered. I want an e-newsletter system that lets me totally tailor my e-newsletter styles, makes it super very easy to create and send out e-mails, and provides me devices that help me examine metrics and get more clients.
I believe I’ve lastly found the appropriate tool.
Yet, I understand beehiiv might not be for everyone. So let’s dive deep and see if it’s in fact ideal for you.
What is beehiiv?
beehiiv is an all-in-one system for e-newsletters. It’s a creator-friendly newsletter platform that makes it simple to design, create, send, promote, monetize, and track the ROI of your e-newsletter.
Produced by former employees at the popular e-newsletter company Morning Brew, beehiiv aims to aid makers launch and monetize their own e-newsletter– taking lots of growth principles from taking Morning Brew to over 4M customers.
In this article, I’m mosting likely to discuss my personal experience with beehiiv, the things I enjoy (and hate) about it, all of it’s features, and why I decided to finally opt for it as my newsletter system of option.
My individual experience with beehiiv
A few months earlier, I accidentally came across beehiiv. The amusing tale is that I’ve watched for a contemporary newsletter system for rather some time currently. I’ve put things off hard when it concerned lastly introducing my newsletter.
First, I attempted Mailchimp. After that, a few other indie systems. After that, Substack. And ultimately, I wound up utilizing beehiiv.
I make sure many newsletter developers look up to popular e-newsletters with millions of subscribers– I understand I do. The Morning Brew e-newsletter is one I looked up to a lot. They have excellent content, lots of customers, and a creative referral program that allows them to get even much more clients.
So, I went on a hunt to find out exactly how these large newsletters established their logistics. What platform do they utilize? How do they track the ROI of their newsletters? How do they get more clients? How do they produce an e-newsletter design that stays on-brand?
When I uncovered beehiiv for the first time, it appeared to answer all of my questions. I believed to myself, “damn individuals that constructed this device truly recognize newsletter development and growth.” I examined who these developers of beehiiv were.
So I went to LinkedIn, and saw that the co-founders were some of the very first marketing and development workers at Morning Brew– my brain exploded.
I recognized this was going to be a various newsletter platform. One that’s concentrated on maker growth.
Because, any kind of creator understands, you require development to be able to earn a living off of an e-newsletter. And locating the ideal e-newsletter pile (that ranges) usually indicates utilizing numerous various devices to assist attain one objective– one platform for your e-newsletter, one platform to generate income from, and one platform to establish recommendations. It can obtain pricey.
So when I learnt beehiiv did all of these things in one system, and it was cost-free to start utilizing, it was a no-brainer to give it a try.
beehiiv vs Substack
You could be asking, “isn’t there already a platform for authors called Substack?”.
Yes, of course there is. Substack is a terrific system made use of by thousands of independent authors. With Substack you obtain your very own site and make use of the platform as your all-in-one remedy for sending out emails (while creating an archive of previous concerns).
What sets beehiiv apart is it’s commitment to development. beehiiv allows you do to all the things Substack can do, with the benefit of better analytics, even more style flexibilty, and a referral program to motivate your existing clients to obtain the word out.
beehiiv also offers you a web site comparable to Substack. However, if you have your very own site currently, you can also utilize beehiiv’s sign-up installs (that’s what I utilize) to send your internet site customers directly to your beehiiv email checklist. On the same token, you can integrate beehiiv with a tool like Revue to permit people to sign up for your newsletter directly from Twitter.
This offers you the adaptability to utilize various marketing networks to get your newsletter out right into the globe, making beehiiv a terrific Substack alternative.
Just how to start making use of beehiiv email marketing software program.
Who is beehiiv for?
beehiiv is for the lean web content maker that wants a platform that allows them to send out custom e-newsletters with or without requiring to have a web site.
One of the most successful newsletters have the right devices to develop and scale their newsletters. beehiiv targets at giving you those devices.
If you’re an independent author, media firm, startup, or material creator, you ought to seriously thinking about trying out beehiiv. It’s totally free to get going and you just pay when you reach over 2,500 clients on your list.
If you actually end up needing to pay for beehiiv it’s probably a great indicator that individuals enjoy reviewing your stuff.
Enroll in a free plan
The initial step is to register for a free plan. You can do this by clicking on the “Begin trial” button on beehiiv’s web site.
The free plan will certainly permit you to have up to 2,500 clients, give you accessibility to website hosting, a newsletter CMS, breakthrough personalization, analytics, outside embed kinds, and extra. It’s a very generous offering for those simply starting (or for those seeking a new system to move to).
Onboarding
After creating an account, you’ll experience an onboarding process that will ask points like, “is this your initial newsletter?”, “what other systems have you utilized?”, “do you have any paying customers?”, and more.
You’ll after that develop a name and URL for your e-newsletter’s internet site. On the free plan, your newsletter will reside on a beehiiv subdomain. So if your e-newsletter is called “Baking Cakes,” your internet site link might be something like “baking-cakes. beehiiv.com”.
Throughout the onboarding process, you’ll likewise select your brand colors and design to see to it your newsletter template looks right.
Navigating your control panel
As soon as you reach your main dashboard, you’ll see all of your analytics and settings.
You will certainly have detailed info on the amount of sign-ups you’re getting and where.
In the sidebar, you’ll see alternatives for “Begin composing”, “Posts”, “Audience”, “Grow”, “Generate income from”, “Style” and” Analyze”. And at the extremely lower you’ll see the setups option.
Control panel is your major nerve center (screenshot over), Start composing is where you produce and release newsletters, Messages is where you can see every one of your previous e-newsletter versions, Audience is where you can see who your customers are (and break them down right into segments), Grow is where you have accessibility to a referral program (and growth tutorials) and boosts to run advertisements, Monetize is where you can access the beehiiv ad network and monetize your e-newsletter with advertisements, Layout is where you design your newsletter landing page and post template, Assess is where you can see all your analytics, and Setups is where you can take care of every one of your admin things.
Composing your newsletter
beehiiv makes it easy to begin composing, with little to no friction. If you’re just starting out, and have a concept you intend to cover, I recommend simply mosting likely to the “Compose” area in the navbar and clicking “Begin composing”.
You can modify your template and designing later– concentrate on the content initially.
As you can see, beehiiv’s editor supplies a tidy and easy to use user interface for writing.
Once you begin writing, you can maximize headings, add web links, and style your content how you such as.
beehiiv gives you tons of options for various types of web content like videos, web links, photos, and much more.
The group at beehiiv is likewise constantly launching product feature and updates so I’m sure there will be a lot a lot more content features relying on when you read this.
Maximizing your settings and templates
Once you have a newsletter that’s ready to send out, it’s time to design your e-mail template and adjust some settings.
Right here, you can upgrade the name of your e-newsletter, provide it a summary, include your logo, switch on or off a welcome e-mail to very first time clients, and extra.
Next, you can head over to the “Email Template” tab to make your style.
You can modify background colors, borders, spacing, fonts, photo formats, and extra. I’m not going to experience ever before solitary thing you can maximize with your email template because it’s a lot. Just try out the platform completely free and see it for yourself!
Crucial beehiiv features
beehiiv has lots of fantastic features that make it a fantastic publishing platform for any type of e-newsletter developer.
Right here are a few of the crucial features you can discover with beehiiv:.
Newsletter builder Beehiiv HubSpot Integration
At its core, beehiiv is an e-newsletter publishing platform. It makes it very easy to write and send e-mails. I mentioned above some of the important things you can do with your setups and e-mail style so I’ll spare you some extra reading.
Things to note with beehiiv’s newsletter builder is that it has a truly modern and minimalistic feeling. It’s most definitely among the better e-mail editors I have actually ever written in.
Site hosting
When you develop a beehiiv newsletter, every one of your newsletters (if you desire) survive a web site. Think of it as an internet site for your newsletter that’s a home to all of your previous issues of your e-newsletter, and a place where people can sign up for your newsletter.
If you’re familiar with Substack, it’s practically comparable to that.
All plans, including the cost-free one, offer you a website. However, the free plan locations your internet site on a beehiiv subdomain so if you want to include a custom-made domain to eliminate all the beehiiv branding you’ll need to upgrade to a paid plan.
Subscribe forms
Obtaining customers is essential. Nevertheless, that’s why you have a newsletter right?
With beehiiv, people can subscribe to your newsletter directly from your beehiiv site or via embed forms.
If you currently have a site, and want individuals to subscribe to your e-newsletter from your existing website, you’ll have to make use of an embed form. This is what I use on this website (you can see the sign-up embed on the right hand column of this blog post if you scroll up).
With embed kinds, you have three different choices– a full width, a dealt with size, and a slim installed. I personally utilize the slim embed.
You can find the code fragment for these embeds in the “Subscribe Types” tab in your settings.
There’s likewise an option for attribution tracking if you want to forward UTM parameters for tracking purposes– rather neat.
Nonetheless, there are a couple of features I wish beehiiv had when it concerned subscribe features. I’m sure the group is working with updates for these, however I stated a few problems I had in the pros and cons section below.
Referral program
Among the amazing things regarding beehiiv, that I have yet to see in any other newsletter system, is a service for creating a referral program.
You can motivate existing clients on your list to forward your emails to pals and colleagues and if they obtain other people to sign up for your listing, you can reward them. These incentives can be in whatever form you want. I have actually seem lots of e-newsletter companies give benefits in the form of merch and stickers.
This can seriously turn your customers into a word of mouth growth engine for your newsletter– offering you another opportunity for expanding your e-mail list.
Nevertheless, to obtain accessibility to the referral program feature, you’ll have to update to a much more exceptional plan. I’ll discuss all the plans later on in this write-up.
Costs registrations
They claim all you need to make a living online is 1,000 true followers. Registration earnings is most definitely a beast of its own. If you’re trying to find a platform to monetize your newsletter, this is it.
With beehiiv, you can develop “costs” issues of your e-newsletter that are only sent to paying clients. This can be very profitable depending upon what your e-newsletter needs to provide. As an example, Trends.co is a prominent premium e-newsletter that creates millions in income a year simply by having pay-only e-newsletter material.
Data analytics
One of the important things I love concerning beehiiv is how tidy and basic the analytics are. You get real-time date on exactly how your newsletter is doing, with open/click prices and client matter.
You get accessibility to all the metrics you require to obtain a bird-eye sight on exactly how your newsletter is actually doing. Logging into your dashboard and seeing that customer count increase is certainly a dopamine booster.
beehiiv pricing plans
beehiiv provides four various pricing plans. You can check them out listed below.
The (totally free) Launch plan gives you everything you require to start and expand your e-newsletter (up to 2,500 customers).
The Scale plan ($ 39/month) gives you everything in the Launch plan with the enhancement the advertisement network, referral program, personalized domain name, polls, and access to premium subscriptions. This is the plan I get on.
The Max plan ($ 76/month) gives you everything in the Grow plan with enhancement of concern assistance and eliminating the beehiiv branding.
All of these plans are quite generous in my opinion.
For example, if you have 100,000 subscribers you will certainly pay around $329 per month. Instead of some competitors, like Kit (previously ConvertKit), that would certainly bill $679 per month for the very same quantity– making beehiiv a great Kit option for lots of individuals.
I’m not exactly sure exactly how the device business economics work with this, but beehiiv is absolutely cheaper (right now) than what it can be.
beehiiv advantages and disadvantages
Naturally, with every platform, it has its advantages and disadvantages. Here are several of the pros and cons I’ve directly experienced while making use of beehiiv:
Pros of using beehiiv
Below are several of the pros of using beehiiv as your newsletter system of option:
- Easy to set up and start sending out e-newsletters free of charge
- Tidy and contemporary client analytics
- Lots of flexibility with email styles.
- Referral program feature Beehiiv HubSpot Integration
- Website hosting
- Develop premium alternatives to monetize
- Surveys
To be straightforward, I haven’t seen an additional newsletter platform that has had the ability to package all of these features together so well.
However obviously, I don’t wish to be biased so I’m going to mention some cons.
Disadvantages of using beehiiv
Below are several of the disadvantages I have actually found while utilizing beehiiv:.
- Limitations around incorporating Webflow and beehiiv
- Limitations around adding custom-made typefaces
I utilize Webflow as my internet site building system of choice (I graduated from WordPress and Squarespace a very long time ago). I’m not going to enter way too much information why I love Webflow so much yet you can read my Webflow testimonial if you want to find out more.
Today, there really is no other way I can incorporate beehiiv with my Webflow internet site other than utilizing an iframe embed. I directly don’t like using iframe’s because they have a tendency to slow down my site a bit. Each time a web page on my site (with a beehiiv installed) loads, the sign-up embed is the last point to load on the web page. It’s extremely visible when you get on a slow web connection. Yet I can get around that.
The main complaint I have is that I can’t make use of a routine Webflow kind (which I enjoy utilizing). There are ways around this by using a tool like Zapier yet that would certainly just add extra costs that I don’t require. To be honest, this is more of a Webflow disadvantage over a beehiiv disadvantage however I assumed I would discuss it.
Besides that, I still believe the pros much outweigh the disadvantages below. I’m likewise confident that Webflow will ultimately create a far better method to integrate with beehiiv.
Conclusion
In general, beehiiv is a wonderful solution for anybody aiming to dive into the world of e-mail marketing and newsletters.
The functionality of this e-newsletter platform far outweighs many that are presently on the market. And with a charitable free plan, you actually have nothing to shed for trying it.
The paid plans are likewise fairly low-cost wherefore they are. Paying only $329/month to have 100,000 customers on your list is uncommon. If you were to have a newsletter with 100k customers, and all of these features beehiiv has, it could cost you well right into the thousands monthly.
Anyways, I don’t create testimonial articles often. I only do when I actually use the tool myself and would suggest it to a close friend.
I wish you discovered some clearness on whether beehiiv is a good platform for you.